SÄYE SKYE - ADHD
[ MUSIC VIDEO + VR EXPERIENCE ]
DIRECTOR, EDITOR, DP, VFX, COLORIST, SOUND DESIGNER
The official music video and VR experience for the track “ADHD” by Iranian-Canadian artist Säye Skye, from Toronto, Canada. The immersive 360 storytelling format simulates what it’s like to live with ADHD (Attention Deficit Hyperactivity Disorder), while lending itself to the song's danceable beats and making it a cohesive experience for both Farsi and English-speaking audiences.
The video makes use of a variety of set pieces and aesthetics that seamlessly blend its storytelling with the 360 medium, taking us in and out of reality throughout, and a sequence that revives visual elements from cartoons of the Iranian "IIDCYA" which made a major cultural impact in children’s entertainment in 1970s Iran.
Festival Selections // Press
• Berlin Commercial July 2022 (Berlin, Germany) - Direction Category
• Directors Notes June 2022 (UK / Online Feature) - featured in the Top 20 Conversations of 2022
• 1.4 Awards November 2022 (London, UK) - Longlist (Shortlist/Winners TBA)
• Shiny Awards March 2022 (London, UK) - Shortlist
• Leeds and Reading Music Festivals 2022 (Leeds and Reading, UK) - Cinema Tent screenings at the world renowned festivals, with 2022 headliners Arctic Monkeys, Megan Thee Stallion, Charli XCX, and Glass Animals
• Promonews September 2022 (UK - Online Feature)
• Atlanta Film Festival April 2023 (Atlanta, GA, US) [Oscar Qualifying] [Canadian Screen Award Qualifying]
• Athens International Film and Video Festival April 2022 (Athens, OH, USA) [Oscar Qualifying, Canadian Screen Award Qualifying]
• Byron Bay International Film Festival October 2023 (Byron Bay, Australia)
• Trinity Square Video: MVP Screening August 2022 (Toronto, Canada)
• Toronto Short Film Festival March 2023 (Toronto, Canada)
• Toronto Shorts International Film Festival January 202 (Toronto, Canada)
• Vancouver Short Film Festival June 2023 (Vancouver, Canada)
• Caostica International Film & Music Video Festival June 202 (Bilbao, Spain)
• Rio Webfest November 2022 (Rio de Janeiro, Brazil) - Nominated for Best Music Video
• NOIZ June 2022 (Spain - Online Feature)
• CultureNow June 2022 (Greece - Online Feature)
• FICIMAD June 2022 (Madrid, Spain) - Winner of Best Music Video
• Munich Music Video Awards September 2022 (Berlin, Germany)
• Atlanta Underground Film Festival August 2023 (Atlanta, GA, US)
• Sidewalk Film Festival August 2022 (Birmingham, AL, USA)
• Sasqwatch International Film Festival March 2024 (Vancouver, Canada) - Nominee for Best Music Video
• Capital City Film Festival April 2022 (Lansing, MI, USA)
• Psarokokalo International Short Film Festival June 2022 (Athens, Greece)
• Experimental Superstars November 2022 (Novi Sad, Serbia)
• International Short Film Festival Detmold June 2022 (Detmold, Germany)
• DaVinci International Film Festival September 2022 (Los Angeles, CA, US)
• Garofano Rosso Film Festival September 2023 (Forme, Italy)
• Fayetteville Film Fest October 2022 (Fayetteville, AR, US)
• Geneva International Film Festival 2021 (Geneva, Switzerland): Official Selection, Festival World Premiere
• Florida Film Festival 2022 (Tampa, FL, USA) [Oscar Qualifying]
• Filmchilla 2021 (Twin Oaks, California, US): Winner of Best VR Experience
